What makes one tradesman better than another?
Often times knowing what the next trade likes or needs will make his/her job easier, faster and give you a better result. If you can use one person to do many of the trades you will also have less problems.
Is customer service important to you?
Customer service is as important as quality of work. On time, on budget and friendly. Cleaning up the job site daily and at the end of the job
Hard to believe, but true.
As a business owner for 25 years I know about the costs of doing business. Marketing can be very expensive, especially on the internet. If a website is properly built it will rank better naturally.